Wednesday, January 11, 2012

RIP, Dublin Dr Pepper

As readers of my blog may remember, I mentioned in June that Dr Pepper Snapple Group, Inc. had sued the bottlers of Dublin Dr Pepper.  Sadly, that case has ended with the result that I, at least, expected:  Dublin Dr Pepper is no more.

Per The Dallas Observer:

From here on out, per a settlement agreement just announced in the case filed by Plano-based Dr Pepper Snapple Group in June, the Dublin Dr Pepper Bottling Company will now be known as Dublin Bottling Works Inc. And it will no longer manufacture Imperial Pure Cane Sugar Dr Pepper at its bottling plant.

It will continue to manufacture soft drinks with pure-cane sugar: Triple XXX Root Beer, NuGrape and SunCrest among others. But Dr Pepper Snapple Group has purchased from from the Kloster family all of its Dr Pepper-related assets, as well as the right to distribute Dr Pepper in the six-county territory (Comanche, Eastland, Erath, Hood, Hamilton and Bosque) previously served by Dublin Dr Pepper. Corporate says the product sold there and elsewhere will continue to be made with pure-cane sugar at the Temple bottling plant, and that "it will still be bottled and canned in distinct, nostalgic packaging." The only difference, says the announcement, is that "it will not reference Dublin on the label."

The good news, I suppose, is that per the information in the Observer article, Dr Pepper Snapple is going to continue to support Dublin's long history with the brand.  But still, for me and, I'm sure, many others, this is the end of an era.

At least for the moment, though, you can still buy Dublin Dr Pepper at Amazon, and for your convenience there happens to be a link right here.*

*I get paid a small commission for orders made through this link.