All Access is reporting today that the entire Hot 93.3 air staff has been let go. The station is currently still running CHR/Rhythmic without jocks, apparently. No other information has been confirmed as of this date, but unsubstantiated reports are that the station is going to jettison its current format on Friday (I'm already getting hits to this blog entry from people checking into that possibility), possibly in favor of an FM Talk format...
...which makes little to no sense to me, given that we already have FM Talk available via 98.9 KXBT, and also (kinda) via translator K259AJ 99.7 (simulcasting 590 KLBJ). It also makes little sense given KDHT's top-ten ratings in a tight Austin market. But I guess we'll see.
(Thanks to tweep @Kent_Ahrens for the tip.)
Update 11/19: It's not going to be FM Talk. It's going to be KGSR.
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6 comments:
The music industry is dying a slow death. Music consumers have spoken loud and clear, and have devalued it accordingly. Going forward, "popular" music will have a decreasing degree of influence on young people's lives than during previous generations. Sadly (I'm a musician, )it's become just another disposable pastime crowded among an ever-growing array of modern entertainment options.
what happened exactly? I turn on my radio one night just to hear something different
What happened was that the station's owner (Emmis) decided they could make more money with KGSR on 93.3 and a Regional Mexican format on 107.1.
They're probably right, at this point.
All i know is hot 93.3 needs to be back on air!!!!
fan my page on facebook, ill try to keep everyone updated
I feel that its was veri stupid to let the go many people n austin really looked forward to hearing 933 everyday i for one feel that anything else u put on the station will SUCK anyways so unless u putting HOT 933 bacc u SUCK ur show wont b shyt thank you
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